Niniola Apata aka Niniola is a singer, song writer and performer who comes from Ekiti State. She was born on the 15th of December (age 32yrs old). Born into a family that had nothing but Love and support for each other. She went on to attend Apata Memorial School after which she went and bagged her Bachelor of Education from the University of Lagos. She fell in love with music right from when she was a kid. In high school, she had a sort of request show during her free time where her friends will make requests and she will sing to her classmates. This was possible because of her large repertoire of songs and clear vocals… She was tagged “the human radio”.
2013 – Present
She later joined the school’s cultural group and participated in social activities. Although she’s immersed herself in music, and enjoyed accolades from friends and family, she wanted the world to hear her voice. Thus going for a couple of competitions thereby harnessing her singing skills. She was the 3rd Runner-Up in the MTN PROJECT FAME Competition Season 6 (2013), where she performed with the likes of KCEE and also performed her personal composition “ITURA” which was produced by COBHAMS ASUQUO…A song that was loved by everyone who heard it.
Niniola with a vocal range that can crack a glass, takes her influences from the likes of Dolly Parton, Whitney Houston, Celine Dion, The Cranberries, Madonna, Beyoncé and Yoruba(African) music, and uses them to shape her own style. In her words, “I naturally gravitate to a sound that’s filled with warmth and timelessness.”
Her first Official Single “Ibadi” which was produced by Sarz, is of a new genre which she created for herself and called it “AFRO-HOUSE” – a blend of Afrobeat and House music. The single went on to become a massive hit in Nigeria and around the continent. She would not stop there; she went on to put out songs like “Gbowode”, “Akara Oyibo”, “Soke”, “Shaba”, “J’ete”, “Start All Over”, “Jigi Jigi” & the current global hit and new wave singles “Maradona” & “Sicker”. All Niniola’s songs have topped various charts globally with Maradona currently leading the trend. She has also made appearances on several songs which have made waves too. Niniola has also worked with Eddy Kenzo from Uganda. The BET AWARD Winner featured her on the remix of his hit single “Mbilo Mbilo”. Her contribution won them the award for Best Collaboration at the 2016 AFRICA Awards.
Niniola has graced many stages since releasing her debut single and is preparing to grace more in the coming years. On the 1st of November 2017, Niniola released her most anticipated debut album titled “This Is Me“. The release and subsequent overwhelming reception of Niniola’s “This Is Me” propelled her to both an Artist Spotlight feature and to become Apple Music’s New Artist of the Month. Both Maradona and Sicker have topped several charts and are receiving massive airplay. Along with Saro, Oyin, Magun, Magun Remix, Bana her current hit Designer, their music videos have a current combined 17.5 million views on Youtube alone.
With currently over 2 million streams on Spotify and over 5.6 million views on YouTube, Maradona reached No.1 on the biggest charts in Africa including Metro FM SA, MTV Base South, YFM and Beat FM 99.9 Nigeria, becoming the most played song on radio in South Africa according to Radio Monitor SA. In February 2018, Niniola arrived South Africa for her much-anticipated media tour. She was back in South Africa in March as she was booked to perform at the prestigious SA Music Carnival.In February 2018, Niniola arrived South Africa for her much-anticipated media tour. She was back in South Africa in March as she was booked to perform at the prestigious SA Music Carnival. In April 2018, “This Is Me” was nominated for the Best African Artist Album at the South African Music Awards 2018.
In July 2018, internationally renowned DJ Snake teamed up with Niniola for a hit single titled “Maradona Riddim” based heavily on her 2017 hit song “Maradona”. On 7th August, 2018, Niniola became the first female Nigerian artist to cross 1 million monthly listeners on Spotify. On Friday the 9th of November 2018, Niniola headlined her first ever concert “The Human Radio“. The very successful concert was held at the Landmark Event Center in Victoria Island, Lagos.